THE ROLE OF MOTIVATION IN PERSONAL MANAGEMENT

Abstract

Motivation plays a vital role in personal management by directly influencing employee performance, satisfaction, and organizational commitment. It serves as the internal drive that encourages individuals to achieve goals, take initiative, and maintain productivity. Effective motivation strategies—both intrinsic and extrinsic—help managers align individual ambitions with organizational objectives. By fostering a positive work environment, recognizing achievements, and addressing employee needs, motivation enhances morale and reduces turnover. It also contributes to the development of a strong organizational culture and supports continuous personal and professional growth. In essence, motivation is a key tool in managing people effectively and achieving long-term business success.